Thursday, October 21, 2010

Corp Identity Design - DY Uppar

A major government contractor of turnkey irrigation projects. The shade of Blue and the waves signify their interest and expertise in Irrigation and water related projects such as dams and canals. The symmetrical wave like pattern is symbolic of dams as well as canals that they build and it is integrated into a  U form shield. The three discs on top stand for the three values that guide the organisation in its operations. The identity was designed keeping in mind the fact that the logo mark would have to appear on not just their corporate stationery but also on their construction machinery and equipment.

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